Date：2026-01-05 Source: Huaxin Anti Counterfeiting
In the current competitive business environment, brand protection has become a crucial aspect for the sustainable development of enterprises.
In the face of the increasingly rampant counterfeit and substandard products, how to select reliable and efficient anti-counterfeiting solutions has
become a problem that many brands urgently need to solve. Shenzhen Huaxin Anti-counterfeiting Technology Co., Ltd., as a national dual high-tech
enterprise with 17 years of industry experience, has become the preferred choice for many well-known enterprises at home and abroad, thanks to its
leading laser anti-counterfeiting technology.
I. Where are the anti-counterfeiting marks located?
Core values and positioning selection
The application of anti-counterfeiting labels is the first step in achieving the functions of "verifying authenticity and preventing counterfeiting".
Choosing the appropriate placement requires comprehensive consideration of the anti-counterfeiting effect, the convenience for consumers to check,
and whether it is in harmony with the overall aesthetics of the product packaging. According to the characteristics of the industry and the attributes of
the product, the positioning of anti-counterfeiting labels should follow the three principles of being easily identifiable, difficult to copy, and convenient
for verification.
In practical applications, anti-counterfeiting labels are usually placed in prominent positions on the product's outer packaging, such as the bottle cap
seal, the edge of the label, or the packaging box seal, etc. For example, in the case of alcoholic products, anti-counterfeiting labels are often located at
the connection point between the bottle cap and the bottle body or in specific corners of the label, so that consumers can easily check without
damaging the packaging. For electronic products, anti-counterfeiting labels are usually placed on the body identification plate or the packaging seal
to prevent the product from being disassembled or tampered with. The selection of the position of anti-counterfeiting labels is a delicate art, and its
core lies in facilitating consumers' immediate identification and verification while making it difficult for criminals to copy and recycle them.
Shenzhen Huaxin Anti-counterfeiting Technology Co., Ltd. is well aware of the anti-counterfeiting needs of various industries. Based on the packaging
form, circulation environment, and usage scenarios of the customer's products, it can provide professional suggestions for the positioning of
anti-counterfeiting labels. Whether it is a retention-type anti-counterfeiting label, a scratch-off anti-counterfeiting label, or a laser holographic
anti-counterfeiting label, it can achieve a perfect combination of precise positioning and efficient anti-counterfeiting.
II. Laser Anti-counterfeiting Labels
Also known as laser holographic anti-counterfeiting labels, they are high-end anti-counterfeiting products based on laser holographic
plate-making and mold replication technology. The core principle is to form deep and shallow relief optical diffraction patterns on the recording
material through laser interference, generating three-dimensional images, dynamic colors, and high-level counterfeit-proof effects.
1. Core advantages of Huaxin Laser Anti-counterfeiting Labels
In terms of core technology, Huaxin has a number of pioneering and exclusive technologies:
Rainbow Gradient Microscopic Text Technology: Presents a gradient and dazzling visual effect from different perspectives, while embedding
microscopic text that can only be clearly identified with professional tools, significantly increasing the counterfeit-proof threshold;
Ultra-Microscopic Positioning Hollowing Technology: Achieves precise positioning of hollowed-out patterns, increasing the difficulty of counterfeiting;
Double Cut Contrasting Three-Dimensional Holographic Anti-counterfeiting: Creates a highly three-dimensional holographic effect, enhancing visual
impact and anti-counterfeiting level;
Multi-Wavelength Laser Color-Changing Metal Lines: Embeds special metal lines, presenting color-changing effects under different light conditions.
2. Production Process and Quality Control
Huaxin Anti-counterfeiting has introduced advanced printing equipment from both domestic and international sources, including 8+1 full-round
printing machines, high-speed hot stamping and die-cutting machines, and a Japanese-made custom twelve-color belt positioning hot stamping and
silk-screening high-speed fully automatic round-rotary digital printing machine. In terms of production process, the company strictly adheres to the
ISO9001 quality management system, implementing full-process quality control from raw material procurement to product delivery.
The production of laser anti-counterfeiting labels requires multiple precise processes such as laser plate-making, mold pressing replication, aluminum
coating transfer, and UV ink printing. Huaxin Anti-counterfeiting strictly controls the production process throughout to ensure that each label produced
meets the precise, clear, and stable quality standards.
III. Extensive Application Scenarios
Huaxin Anti-counterfeiting combines laser holography with specific anti-counterfeiting technologies to meet the anti-counterfeiting requirements in
various scenarios.
Wine industry: The labels have high-strength adhesion and excellent environmental adaptability, specially designed for regions with high temperatures
and humidity such as Indonesia and India, and can meet local regulations.
Electronic and auto parts industry: By integrating RFID chips or QR codes, it adds circulation traceability and channel management functions on the
basis of anti-counterfeiting.
Food and cosmetics industry: It provides eco-friendly stickers such as plain laser printing, which not only meets the anti-counterfeiting requirements
but also takes into account the packaging aesthetics and safety standards for direct contact with food.
IV. Core Advantages of Huaxin Anti-counterfeiting Technology
1. Strong R&D capabilities
As a national dual high-tech enterprise, Huaxin Anti-counterfeiting possesses 40 anti-counterfeiting patent technologies and 4 software copyrights.
The company's technical reserves cover the entire industrial chain from material research to process innovation. The company continuously invests in
R&D and has established industry-university-research cooperation relationships with several renowned universities and research institutions to ensure
that the technology remains at the forefront of the industry.
2. Strong supply chain integration capabilities
It has three wholly-owned special materials research and supporting supply factories, achieving vertical integration from core materials to finished
products. This integrated model not only enables full-process control of product quality, but also significantly improves the response speed and
delivery efficiency of orders, avoiding the potential shortages of materials or quality fluctuations caused by reliance on external suppliers.
3. Rich experience in global services
Relying on the resource advantages of Hong Kong Huaxin Anti-counterfeiting International Group, the company's products and services have been
exported to 30+ countries and regions around the world, serving many well-known enterprises including the Fortune 500. This international experience
enables Huaxin Anti-counterfeiting to deeply understand the market demands and regulatory standards of different regions, and be able to provide
more targeted solutions for customers.
4. Outstanding environmental adaptability
The specially developed materials independently researched by the company enable labels to have extremely strong environmental adaptability.
Even when attached to various items, they can withstand temperatures as low as -50 degrees Celsius and remain free of bubbles and warping for
10 years.
V. Conclusion
In the current market environment where counterfeit and substandard products are rampant, choosing reliable anti-counterfeiting labels has become
an inevitable choice for brands. Shenzhen Huaxin Anti-counterfeiting Technology Co., Ltd., leveraging its technological advantages in laser
anti-counterfeiting labels, strict quality control system, and rich industry experience, is committed to providing all-round and high-standard
anti-counterfeiting protection solutions for customers in various industries.
